Marketing solutions provider, APS Group has won a three-year, multi-million pound print management contract with animal welfare charity the RSPCA. As part of the deal, APS Group will manage and produce all print materials for the RSPCA, including direct mail, promotional leaflets, banners and … [Read more...]
News for: Marketing & PR
FRIDAY FUN……ENTER THE VIRGIN LOOKALIKE COMPETITION
Virgin media ambassador Usain Bolt is asking people to send in their best lookalike pictures, after partnering up with his own lookalike, Barrington, for the latest Virgin Media advert. Bolt himself will pick the winning entries, with the prizes on offer including; a Samsung Galaxy Tab 2 10.1, … [Read more...]
7 REASONS TO USE VIDEO ON YOUR WEBSITE
According to Marketing Week - 70% of the top 100 search listings contain video content. Evidence also suggests higher conversion rates if prospective customers engage with video content. Youtube is now the 2nd largest search engine and Google loves video content. We have perhaps become lazy and … [Read more...]
ASA ADJUNCTION ON 25poundlogo
Stockport-based company 25poundlogo.co.uk has been slammed by the Advertising Standards Agency for running an offer ‘expiring at midnight’ every day for the last 22 months. A complaint against the company was first upheld by the ASA in June 2011 as reported on the ASA … [Read more...]
FREE – DIY PR WORKSHOP FOR NW BUSINESSES
'How to do your PR' - free taster workshop for SMEs, charities and entrepreneurs. Friday 11th January Manchester Metropolitan University's business incubator Innospace is hosting a free hour-long taster workshop aimed at entrepreneurs, small business owners and social enterprises.The … [Read more...]
GMP REACHES A MILLION
Greater Manchester Police is now reaching more people than ever before with its updates posted on social network site Facebook. During the first two weeks in December more than 750,000 people were reached on a weekly basis which increased to almost a million last week. The Force already has … [Read more...]
BEST MOMENTS FROM SOCIAL MEDIA PRESENTED IN VIDEO
A video drawing together the stand out moments and key statistics from the world of social media in 2012 has been pulled together by Space & Time Media – documenting key events such as the Diamond Jubilee, Olympics and US Presidential race. The advertising agency’s Social … [Read more...]
ADVERTISER OF THE YEAR – ADIDAS
2012 was all about the Olympics, and among the sponsors there could only be one winner as the sports brand's activity repeatedly struck gold. Adidas, who has its Northern European Head Quarters in Hazel Grove, Stockport, became part of history this summer. Britain’s most successful … [Read more...]
How optimising video for search can double Google traffic
A new report into the use of online video has found that sites could more than double their Google traffic by including a video thumbnail in search rankings. The two case studies included in Visibility IQ's Social Video Report add weight to the argument that brands need to optimise their rich … [Read more...]
Any brand can promise, great brands deliver
A logo may look good and a tagline can go so far to capturing our attention, but it can only go so far to cature loyalty. whether you live in Stockport, London, Hong Kong or New York, brand images and slogans are everywhere. Not only are they in magazines, on taxicabs and across huge poster … [Read more...]
Technology and Marketing
With 2013 fast approaching and plans already taking shape for next years marketing activity - can you widen your marketing reach by improving your on-line engagement ? Websites have almost become a mandatory along with business cards and comp slips. But there is more to just having a … [Read more...]
Stockport Telecoms business fined over spam texts
Tetrus Telecoms, a marketing company with an office in Stockport has been fined for sending out unlawful spam texts to millions over the last three years. Examples of the texts will be familiar to many of us: "CLAIM TODAY you may be entitled to £3500 for the accident you had. To claim … [Read more...]