Platform81 deliver new Academy website for Premier League side

A new dedicated Academy website for Premier League side Wolverhampton Wanderers has now gone live, following work from developers at Stockport digital agency, Platform81.

Launched this week, academy.wolves.co.uk will provide a central hub for all Wolves Academy topics and will serve both parents and carers, players, opposition clubs and supporters by bringing useful information, coaching advice and alumni stories to light. The site will also share news, stats, fixtures and results of under-23 and under-18 groups, and host live streams of matches.

Jon Hunter, head of coaching at Wolves Academy, said:

It’s going to transform what we do and what we look like outward facing. We want to tell people what we are doing and allow them to access information on various topics. 

“There are fantastic resources in place at the Academy, across all departments, and now we’re going to have that information to hand for people that want to be involved, whether that’s parents and carers, other clubs looking for players or partners across the world. It’s going to be quite unique.

“It’s a place to keep people regularly updated with all events and information. If you’re a parent bringing your child into this environment, you want to access information, you want to see the facilities, read about the policies we have in place, and this gives a holistic view of our football club.”

Extensive research went into the project, which is a first for a Premier League club, expanding on ideas from European football to create a comprehensive digital home for the Academy.

Developers behind the project, Heaton Mersey headquartered Platform81 believe the user experience will be of a high quality for website visitors and continues the firm’s partnership with Wolves. Technical director, Gary Mawhinney, said:

“We are delighted to be able to continue supporting Wolves to help build the club’s online presence.

“The Academy represents an area of the club which is hugely important, and the new website will offer the opportunity to really engage users with high quality content. The new website presents a clear and concise user experince for coaches, players and parents along with providing users a feel for what the academy at Wolves is all about.”

Proud of the launch, Hunter added:

“We always talk about being progressive and this is an example of that. We’re pioneering and there will be more clubs who follow. People are going to excited, because it sells us for what we are and what we stand for.”