Character World in Cheadle, licensed to produce bedroom accessories for children’s favourites including Hello Kitty, Thomas & Friends, Moshi Monsters and all Disney characters has extended its Disney range to include children’s luggage.
The new range will feature favourite Disney characters, initially including Mickey & Minnie Mouse, various Disney character cars and Disney Princesses.
Although probably better known for their character furnishing products, Character World joint managing director Danny Schweiger (pictured below) said:
“We do so much more – we are about innovation and spotting gaps in the market and jumping on them. Launching the product with Disney is a huge coup for us and we are certain plenty more big brands will follow. Ninety-four per cent of children have been abroad by the age of 16. Travel is big business.”
Character World produce goods under licence featuring many children’s favourites and earlier this year agreed a deal with international toy company Hasbro to produce bedroom accessories across its range of franchises featuring My Little Pony and Transformers: Prime showing on the Cartoon Network.
Character World is already licensed to produce bedroom accessories for children’s favourites including Hello Kitty, Thomas & Friends, Moshi Monsters and all Disney characters.