Trust wins brief from University of Manchester

Stockport-based brand communications agency Trust has won a digital project from The University of Manchester including web development and video production.  

Trust have been commissioned to develop an engaging and user-friendly web-based platform which will enable students and staff to report incidents of bullying, harassment, sexual harassment or discrimination.

This project is significant as the University will be one of the first in the country to implement such a system.

The work is part of the award-winning ‘We Get It: Zero Tolerance to Sexual Harassment campaign’, which is a joint initiative between the University of Manchester and the Students Union. The aim is to proactively tackle bullying, harassment, sexual harassment and discrimination.

The web-based system will enable students and staff to report an incident anonymously or get support from an advisor. The searchable interface will direct users to information on relevant internal and external support, as well as allowing advisors to track cases with secure individual access settings.

Gemma McCall, Relationship Director at Trust said, “The team at the University of Manchester are making huge strides to ensure that there are appropriate and effective reporting procedures, and are making sure they are ahead of the curve by using technology to enhance these further.

“We are delighted to have been appointed to deliver this important platform and lead the way in helping students and staff to work together to prevent harassment and discrimination, through cultural and behavioral change.”

Cath Prescott, Equality and Diversity Advisor at The University of Manchester said, “We are looking to developing an effective, process for responding to incidents, collecting data and regularly reviewing this information to inform our work. The system Trust proposed to us does exactly that. By having robust reporting mechanisms and clear signposting to support we can be at the forefront of proactively tackling the issues and making sure people are aware of the support available.

Trust is a branding and digital agency specialising in internal and external communication. Trust’s client base includes Technology business Pioneer DJ, networking organisation Marketing Stockport, accountancy firm Hallidays, and awarding body CABWI.