RBS are re-igniting their switcher offering for businesses who have a turnover of less than £2m and launching a series of press advertising and outdoor posters over the coming weeks designed to increase awareness of the switcher proposition.
The bank, whose campaign originally went live in October last year, has created a package of benefits to support business when they switch their current account to RBS, offering 6 months free banking, 1% cash back on overdrafts and loans and no annual fee on business credit cards for the first 12 months.
Press activity will include adverts in local and national press and an advertorial piece from Regional Directors in regional business titles and Chamber publications.
In support, RBS will be running an email campaign to current subscribers from 26 February.
For more information visit – RBS Business
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