JUICED ORANGE SQUEEZES NEW ACCOUNT WIN

Stockport based Juiced Orange Marketing has squeezed out the competition to win a new client following a recommendation from a fellow Marketing Stockport member.

Irvings’ Solicitors of Liverpool, have opened a new department “Claim More Money” and were seeking a partner to deliver a successful launch campaign.

Acrobat TV Productions were asked to recommend a potential marketing partner for Irvings and having met through Marketing Stockport suggested Juiced Orange. After initial interviews produced a shortlist of three, Dom Marsden’s Juiced Orange Marketing creative concept was selected to launch ‘Claim More Money’ through a North West TV and radio campaign.

This is evidence not only of the calibre of Stockport’s home-grown talent who can successfully compete within the national arena, but also of the benefits that can be gained by businesses connecting and learning about each other’s skills.

Juiced Orange were chosen to handle this campaign based on the strength and insight of their creative strategy and delivery of the recommended campaign as well as demonstrating their understanding of the sector and the target audience. The team has extensive experience in creating impactful ideas and delivering powerful campaigns, a key factor in the selection process.

Ian Kyle, managing partner of Irvings commenting on the appointment said:

“We have been most impressed with Dom and his team’s professionalism, willingness to research the subject, and most of all enthusiasm and drive.”  

The campaign runs from April to June on ITV Granada, ITV VOD, Sky and regional radio. As part of the campaign there is a web-site for claimmoremoney.co.uk as well as a landing page for getmoremoney.co.uk