DJS LAUNCHES ALUMNI MARKET RESEARCH – ALUMNUS

Stockport based Market Research agency, DJS Research Ltd, has launched its brand new alumni market research offer, alumnus, at the CASE Europe Annual Conference, Manchester Central, which runs from August 31^st to September 4^th.

The unique offer gives universities and other establishments the opportunity to benchmark their alumni relationship metrics against other institutions and to determine a segmentation, which can be applied across the entire alumni database. Also, alumnus will allow higher education institutions wishing to engage their previous students, the ability to establish the key drivers that impact on alumni engagement and contributions.

alumnus has already proved successful for several clients, one being the University of Nottingham:

“We commissioned alumnus market research to carry out a segmentation of our alumni, with the aim of understanding the drivers of alumni willingness to volunteer or donate.

We’ve been hugely impressed with alumnus in terms of the quality of their work and their collaborative approach – we’d highly recommend alumnus to all universities looking to conduct alumni market research” University of Nottingham

Further details about the impact alumnus had on the University of Nottingham can be found in the image below:

 Julie Rundall, Project Manager for alumnus, said of the product launch:

“We’re all really excited about launching alumnus, our alumni market research arm!  The DJS alumnus team works collaboratively with university’s Alumni relations teams to become an extension of their department, in order to efficiently work to further engage their alumni and drive contributions.

We’ve already had great success with several universities and are extremely excited to extend this unique offer to others.”

To find out more about the alumnus offer, please visit our website at www.djsresearch.co.uk/alumnus. 

Alternatively, if you are attending the CASE Europe Annual Conference, please feel free to visit stand 41 and speak to one of the alumnus team.

NOTES TO EDITORS

Contact

Beth Harcourt

T: 01663 767 857

E: bharcourt@djsresearch.com

About DJS Research Ltd

DJS Research Ltd is an independent UK based consultancy, specialising in market research with both consumers and businesses. It has extensive experience of implementing and managing quantitative and qualitative market research projects within various UK industry and international sectors. You can find out more about DJS Research Ltd at www.djsresearch.co.uk

Experience

DJS Research Ltd has vast experience in various market research sectors including education, healthcare, public sector, retail and utilities. Each member of the senior team has over 15 years market research experience gained from both the agency and client side. Projects are carried out in both the UK and overseas in a range of sectors.

Services

Among the services offered by DJS Research are:

• Qualitative and quantitative research
• Face-to-face interviewing
• Accompanied shops/surfs
• Hall tests
• Telephone interviewing
• Postal and self-completion
• Online research
• Depth interviews
• Focus groups/group discussions
• Data processing and analysis
• Interpretation and reporting
• Desk research

Free Research Insights

DJS Research provides free sector specific market research insights, updated daily, at:

http://www.djsresearch.co.uk/blog/articles

They also carry out pro bono market research on a range of subjects, and publish these longer, more detailed reports at:

http://www.djsresearch.co.uk/Free

Membership of Professional Organisations

The company is a member of the Market Research Society and adheres strictly to the MRS code of conduct. It is also registered with, ESOMAR, AIMRI, BIG, BHBIA, AQR and ICO.

Website

Further information about DJS Research and the services the company offers can be found at: http://www.djsresearch.co.uk/

Twitter

DJS Research is now on Twitter. Follow @DJSResearch for up to date company information and topical market research news and views.