Dawn considers how to position your brand in upcoming 18-minute webinar

Stockport creative and branding agency, Dawn, will share their insights on positioning your brand in the latest instalment of their Branding. Done. series of 18-minute webinars.

Are you the Bentley or the Ford of your industry? The Aldi, or the Sainsbury’s?

Brand positioning determines how you price your product or service; who your target audience is; the level of customer service needed to sell to them; the level of personalisation needed throughout your comms; whether you sell online only, in-person, or both. In a nutshell, it determines your target market.

Your brand positioning is part of your overall brand strategy, and dictates all the tangible and visual elements of your brand. This encompasses everything from typefaces and colour palettes, to the intangible elements of a brand – ever been in a luxury department store such as Selfridges or Harrods? Smells differently to Aldi, doesn’t it?

Join the Dawn team on Thursday 14th September 2023 at 11:00 for the next instalment in their Branding. Done. series. In just 18 minutes, they will discuss how to position your brand, and what that might mean for other decisions you make throughout the business.

Sign up to attend Dawn’s free webinar via Eventbrite.

For the past 9 years, Cheadle Hulme-based Dawn has been creating brand strategies, brand identities, websites, animations, motion graphics, TV adverts and social assets to ensure the brands they manage outshine the competition.