Together is the new name for award winning Cheadle Royal based financial services group previously known as Jerrold Holdings, which offers residential and commercial mortgage loans to niche market segments underserved by mainstream lenders.
The business, which since 1974 has amassed over 40 years of successful trading and is a major employer in the area, believes that the new brand identity will affirm its status as a leading finance provider and as a serious challenger to the mainstream lenders in its key product offerings, thanks to its common-sense approach to lending.
As a unified new brand, Together encompasses the full range of the group’s products, formerly known under separate names – Auction Finance, Blemain Finance, Bridging Finance, Cheshire Mortgage Corporation and Lancashire Mortgage Corporation.
Board director of Together, Marc Goldberg, commented,
“We wanted to create a brand that our staff, our clients and our business partners could all be proud of, which would sum up the way that we work and set us apart as a respected leader in our field.
“We had accumulated a lot of different brand names as a result of our long-term success and we wanted to establish a single identity, since ultimately our key proposition remains the same across all our products, and that is taking an individual approach to each case.”
Recent accolades across its product ranges include: Property Team of the Year, Best Secured Loan Provider, Bridging Lender of the Year, Underwriter of the Year and Best Commercial/Buy-to-let Lender.
The company’s impressive expansion has been facilitated by increased funding, with current facilities of £1.25 billion. For the year ending June 2015, the company achieved profit before tax of £70.1 million, with a loan book in excess of £1.4 billion.
Loans are serviced directly from the company’s sleek headquarters in Cheadle, where the staff headcount has also increased by 12% in just 12 months, currently standing at 390 employees.
The new brand, with its contemporary, eye-catching logo, is supported by a new user-friendly website and a far-reaching marketing campaign to ensure customers, brokers and professional partners will all reap the rewards of this exciting change.
Find out more at www.togethermoney.com
Follow: @together_money
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