MAG – Manchester Airports Group – has announced its partnership with Plug and Play, a leading startup accelerator and corporate innovation platform based out of Silicon Valley.
This collaboration will give MAG influence over new innovations in the travel industry so they can leverage these technologies to improve the end-to-end travel experience. It will also mean that other members of the accelerator benefits from the insight of one of the most forward thinking airport operators in the world.
As Plug and Play’s first airport Anchor Partner, MAG has the opportunity to influence the technology focus areas of upcoming travel accelerator programs. MAG joins Plug and Play’s Travel & Hospitality program alongside 21 other partners including Changi Airport Group, Pittsburgh International Airport, and Gatwick International Airport.
As well as operating three major airports in the UK, at Manchester, London Stansted and East Midlands, MAG operates MAG-USA, an airport services business operating airport lounges and parking solutions across the United States.
MAG has, over recent years, led the UK market in developing new technology solutions to support a successful airport car parking business, with hundreds of thousands of pre-booked prices in the market at any one time.
Last year, it went further, establishing its own, in-house technology and e-commerce business – MAG-O – to respond to technology-driven changes in the way passengers travel and to move the entire airport experience into a new digital era.
Andrew Harrison, MAG’s CEO, Airport Services said:
“We have developed a successful airport e-commerce business in the UK, and a rapidly growing US business too. As we continually look for new and innovative ways to develop our business, becoming Plug and Play’s first airport Anchor Partner is the perfect way for us to find fresh new ideas, whilst supporting innovation and entrepreneurialism across the travel sector.”
Since their launch in 2016, Plug and Play Travel & Hospitality has accelerated over 110 startups. Their mission is to discover, support, and scale disruptive technologies that are defining the future of travel and hospitality. MAG will provide insight into innovating another step along the traveler’s journey, modernising airports and enhancing the flow for passengers.
Amir Amidi, Managing Partner, Plug and Play:
“We are thrilled to onboard MAG as our first airport Anchor Partner. MAG already has a head start on most airports as it relates to digital transformation. Our goal is to be an additional catalyst in MAG’s future innovation roadmap and ultimately enhance the traveler’s journey through their ecosystem.”