Business Growth Hub, in partnership with Stockport Council, is offering two digital marketing masterclasses to help Stockport business owners improve their understanding of how digital technology can improve their business.
The Beginners Digital Marketing Masterclass will take place on 17th February between 9am and 1.30pm at Stockport Business & Innovation Centre (SBIC), Broadstone Mill, Broadstone Road, Stockport, SK5 7DL.
The beginners’ masterclass is aimed at businesses that currently have very limited presence online and want to improve their knowledge of social media and digital marketing, common pitfalls, website hints and tips, what is Search Engine Optimisation (SEO) and how to make the most of it, and how to plan and implement a digital marketing strategy.
The Advanced Digital Marketing Masterclass will take place on 28th February between 9am and 1.30pm at SBIC and is aimed those who already actively promote their businesses online but feel their digital reach could have an even greater impact.
You’ll learn how to track and analyse the effectiveness of your digital marketing campaigns, how to make the most of Google Analytics, understand key metrics with SEO/PPC and how to ensure your website is optimised and mobile responsive.
Councillor David Sedgwick, Stockport Council’s Executive Member for Reform and Governance, said: “I’d like to encourage our local businesses to attend these events so they can get the most out of digital services and new technologies. Stockport Council is always looking at new ways to support them and this is a great opportunity to learn something new or brush up existing skills.”
These workshops are part of the month-long DigiFeb, which is a series of events and roadshows offering fun digital activities and learning opportunities across the Borough.
Find out more about DigiFeb