Stockport based C&C Insurance Brokers are the latest business to take part in Destination Magic, helping to transport the match ball to Newcastle and St James’ Park.
Destination Magic’s aim is to get as many businesses as possible to help the Vikings deliver the ball from Widnes to St James’ Park for the kick off of the showcase event.
In the weeks leading up to the event, the Vikings social media accounts and official Club website will feature video footage of each business receiving the ball – passing it amongst their employees and customers and showcasing their brand.
For the past two years, Widnes Vikings have delivered high-profile fundraising campaigns for Sir Bobby Robson Foundation, as part of their participation in the Magic Weekend fixture at St James’ Park, Newcastle. The Foundation helps to fund vital treatment for cancer sufferers whilst supporting international research into the cause and treatment of the disease.
The Magic Weekend is one of the highlights of the Betfred Super League calendar and our fun, eye-catching and ambitious efforts have always been praised by rugby league supporters from across the
Widnes Vikings have raised over £60,000 for the Foundation in two seasons, through launching the very first Magic charity shirt and engaging thousands of supporters to be part in their ‘Tackling Cancer…#ImOnIt’
The initiatives have earned the praise of football legends Kevin Keegan, Gary Lineker, Alan Shearer and Vikings Ambassador, Peter Beardsley to name but a few, It has also had the support of famous names such as John Bishop, Paddy McGuiness, Melanie C, and the cast of Hollyoaks. The initiative was named the 2016 Super League Best Marketing/PR Campaign of the Year.
Join Us At Destination Magic!
100% of donations will go to the Sir Bobby Robson Foundation, who not only support and treat cancer sufferers in the UK but also contribute significantly to international research into the disease.
Watch how the staff of C&C Insurance Brokers, with the help of a couple of high profiled people, continue to transport the ball to Magic Weekend above!