Effective business planning means constantly monitoring your biggest asset – your team. Unless you are a one-person business you will be placing your trust in team members to represent your business and maintain the same standards that you, yourself, hold.
So when was the last time you asked your team how they felt about your business?
As your greatest ambassadors, you can be sure that their attitudes and views will be apparent to your customers.
A demotivated, aggrieved and negative team member will hardly be transmitting positive, cheery signals.
After working with thousands of businesses over the last 20 years, in all sectors, we have repeatedly gone back to that very basic, but very effective, method of establishing how your employees FEEL about working for you – a staff survey.
It is simply impossible to make any productive changes within your business if you have no idea as to how they feel.
If your goal is to increase your turnover and profits this year, you need your team to be just as motivated as you are. And not just your customer-facing team, but everyone who has a role in your business.
There are hundreds of ways to create positive feelings within your team and you should obviously implement schemes of reward based on your own business.
A staff survey is a quick, easy and extremely transparent way of capturing the feelings amongst your team.
The results of a survey can indicate gaping holes within your business that you, yourself, simply do not see.
At the very least, implementing a staff survey shows that you care what your team thinks.
How you use that information is up to you, but it is a great way of initiating a more positive and cohesive feel amongst your most important asset.